Amazon Customer Centric Strategy: Why There Is An Empty Chair In Every Meeting in Amazon?

May 18, 2021

Amazon has a good habit, there is an empty reserved seat every meeting in Amazon created by CEO, Jeff Bezos. This reserved empty chair represents the most important person in the room – the customer. Every time making any decision, they start from the angle of customer views first. Here are 3 customer centered questions from the customer’s point of view to create bestselling products:

1.) What is keeping this customer awake every night?

2.) What will this customer this about this product?

3.) How will this product dramatically improve his life?

Amazon is so successful because they understand people don’t buy and people feel understand than you. Here’re some tips to sell more your products:

#1.) Talk less about your product and ask more about customer

#2.) While customers are talking, please quiet and listening it from your customer

#3.) Getting into your customer’s heads rather than getting into your head so that you can give them some advice.

Thank you for reading this post. If you enjoy this post, please share it with your friends or family members. Let’s get life transformed together! Many thanks.

By Jayden T.

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Amazon Customer Centric Strategy: Why There Is An Empty Chair In Every Meeting in Amazon?

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